Monday, May 18, 2009

Step by Step in SEO - Part 7 - The Importance of Having a Website

Part 7 - Step by Step SEO - Why You Need a Web Site For SEO!
By Jim Eberle

I am going through the whole process of basic SEO (search engine optimization) in getting a web site to the top of search engine result pages which includes just what SEO really is and what it is about.

This is the seventh article in this series.

Just for the fact that if you are reading this document, you probably are aware of the need to have a web site.

There are those who might stumble across this though who do "not" know why. They have joined a home based business who have "given" them not one, but several web sites for all of their needs.

Because of this, it is an issue that needs addressed!

Whenever you enter into a business opportunity in which you receive a cooky cutter type web site, the problem is..."You can not make any changes to it". You can not personalize it or optimize it for search engine optimization. It is the exact duplicate of thousands upon thousands of other affiliates in that specific company. The only difference between any of them is the affiliate ID number that you are given.

So what!

So what means this...You are now forced to create a list of friends, family members, and acquaitances to harass into getting involved with you or purchasing your product. This hardly "ever" works and why even do it? All it does is maybe create problems in your relationships.

More experienced marketers fall into this trap as well. When they get into internet type businesses (usually products) that will offer a web site and marketing materials such as sales pages, specific graphics, one time offer pages (OTO), etc. etc. that you can use to sell "their" product and get a commission. They do not work well because they are selling the same product to possible hundreds and thousands of others. You fail because the competition for that particular product using the same tools is overwhelming.

You must have your own web site that you can manipulate. If for any reason, optimizing it for the search engines. The quality of traffic obtained from search engines is by far the highest quality of leads you can get.

Those people are searching for what you have to offer!

The next part of this series will briefly discuss web site creation.

I am currently working with a diverse team of like minded individuals in a co-op type atmosphere to build our business opportunity. This growing team currently consists of people from Ireland, Australia, England, Canada, and the United States. This team of network marketers are combining our efforts to obtain high positions in search engines like Google for higher level type keyword phrases.

Where as many people usually fail when trying to build a home based business to supplement their incomes, we work together to ensure everyone has success. Anyone who becomes affiliated with us becomes successful as that is how "we" as a group become successful!

The goal here of course is for many people doing a little instead of several people doing a lot to ensure that success. All traffic and customers are derived from SEO. We do not call anyone unless they request it. We have a number of web sites but I can only submit two here. To learn more go to...

http://www.businessopportunitycoop.com/

http://www.leads.businessopportunitycoop.com/

Article Source: http://EzineArticles.com/?expert=Jim_Eberle
http://EzineArticles.com/?Part-7---Step-by-Step-SEO---Why-You-Need-a-Web-Site-For-SEO!&id=2081336

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